Unticketed events
What’s the plan Stan? 2016 marketing calendars to plan your work
At the start of the year, tactical marketers will be looking for opportunities and inspiration to liven up the year’s marketing plan. Look no further as these resources will bring you a bit of both.
Flashcard for Visual Arts Scotland Pilot Survey
As part of the Visual Art Scotland Pilot Project, Culture Republic are piloting a short, in-venue audience survey that will explore visitor profiles and motivations in partnership with the Audience Agency. It will allow participating organisations to compare their audiences with peers in Scotland and across the UK at the touch of a button. Some questions in the core […]
Thinking Out of the Box
Our recent CRM and ticketing event was to convened a full day event to look practically at customer relationship management systems use to find ways for organisations to use the systems and information that they already have better.
Staying ahead of the social media curve
Social Ogilvy were the company that correctly predicted Facebook Zero in 2014. So when they shared their 2015 predictions, top tips and insights, we tuned right in …
Location, Location, Location
The Collective Gallery’s move has transformed their audience profile, drawing in brand new audience segments and driving a vast increase in the overall visitor numbers.
Content Matters
Success in content-driven marketing comes to organisations whose communications campaigns concentrate on the channels where they know their customers are active, and make the very most of those channels through the creation or curation of content that’s developed with the channel in mind.
If data is currency, how much have you got in the bank?
Data is currency. Handled with purpose and a little creativity, it can help you tell stories, solve problems and make new connections.
The missing millions: breaking down barriers to access
We’ve taken a closer look at some of the practical tools and creative solutions that organisations are using to understand and connect with groups that have historically been absent or under-represented in their audience profiles.
Singing makes people feel good
The Big Big Sing’s big idea was to have a positive impact on participants’ well being and the results from Culture Republic research are cause for optimism.
Who lives in a house like this?
Accessing really good quality, reliable information about the population around your organisation or venue is not as difficult as you might think.