Culture Republic

Performing arts

How Relevant is My Arts Organisation? Take this self test!

Matt Lehrman speaking about audience engagement

The words vary, but the core of the question is: “Who cares about the kind of work we do?” Matt Lehrman’s self quiz will help arts organisations explore their own relevance.

The Paper Trail

Print. Integrated Marketing Mix. Print Media

What are the dos and don’ts for the look and feel of your print? and How can arts organisations make the most of print distribution? Angus White from Direct Distribution along with Fiona Garry from Tartan Ink facilitated an information-packed discussion on what role print plays today, in the digital age at October’s #1stWed. Here’s what you need to know…

‘Take everyone with you’: Dundee Rep on embedding equalities in the arts

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Dundee Rep Theatre’s inclusive production of Blood Wedding was an example of best practice in Creative Scotland’s EDI report. We sat down with Jemima Levick, Artistic Director at Dundee Rep, to learn more about their efforts to improve access.

What’s the plan Stan? 2016 marketing calendars to plan your work

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At the start of the year, tactical marketers will be looking for opportunities and inspiration to liven up the year’s marketing plan. Look no further as these resources will bring you a bit of both.

Archived: Regional Meeting: Building the Network Oban

photo: Audience  - Igorza cc 

Join Culture Republic in Oban for the third of our regional meetings across Scotland, building networks for culture and the arts and sharing practice in audience research and development from across Scotland.

Embedding equalities in the arts: Signdance Collective

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Signdance Collective (SDC) have an impressive track record when it comes to access, inclusion and cultural diversity. We spoke to Isolte Avila, Dance Director at SDC, to find out more about how the organisation has managed to embed these principles in their work.

Google, Facebook and Twitter 2015 roundup for marketers

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The big three digital companies have been busy innovating, so don’t get too comfortable. Even if you think you know what you’re doing on Facebook, Twitter and Google make sure you keep up to date.

How digitally capable are Scotland’s arts?

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Culture Republic is undertaking an ambitious piece of research looking at public facing operational functions carried out by arts organisations – things like whether or not an arts organisations’ website is optimised for mobile browsing, if they offer online ticket sales or if they are doing online fundraising.

Podcast – Reaching Family Audiences in Scotland

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This episode looks at families across Scotland and explores the value, which is not simply monetary, of engaging widely with families as arts participants and attendees.

Introducing the Culture Republic Podcast

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An introduction to Culture Republic’s podcast, all about how the arts community in Scotland is reaching out to different sections of the population.

Introducing the Culture Republic Conference: ACCESS ALL AREAS

29 October

Access All Areas is a one-day conference from Culture Republic, bringing speakers from across the UK to show that when cultural leaders, artists and entrepreneurs act in the interests of everyone, creative inspiration and engagement grows.
Edinburgh | 29 October | #CRConf15 | #OneAudience

New Mosaic For The New Scotland – February’s First Wednesday

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If you want to understand your audience, you need to understand the population that your audience is drawn from. February’s First Wednesday event for Culture Republic partners explored the new Mosaic classifications, revealing how getting to know the new groups and types can help you design your programming and activity to meet and match the needs of specific population groups around you.

Event Evaluation 360 for events & festivals

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In response to increasing demand, we’ve created the Event Evaluation 360 package: an affordable four-part research solution developed with the specific needs of Scotland’s events and festival producers in mind.

No box office? No problem.

audience of children

Catherine Wheels is a great example of a touring company that have found effective ways of getting to know their audiences without having their own box office.

Content Matters

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Success in content-driven marketing comes to organisations whose communications campaigns concentrate on the channels where they know their customers are active, and make the very most of those channels through the creation or curation of content that’s developed with the channel in mind.

The missing millions: breaking down barriers to access

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We’ve taken a closer look at some of the practical tools and creative solutions that organisations are using to understand and connect with groups that have historically been absent or under-represented in their audience profiles.

Festival facts: spotlight on East Neuk Festival

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We talk to Svend Brown, Artistic Director of the East Neuk Festival, about audience data and what it means for him.

Digital strategy tools – planning for better online communication

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If you want to get started right away on building an effective digital strategy here are three top online tools to start with.

Singing makes people feel good

The Big Big Sing’s big idea was to have a positive impact on participants’ well being and the results from Culture Republic research are cause for optimism.

Widening access to the youth market

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Interested in connecting with young people? The findings from Culture Republic’s research with Scottish Ballet tell a story relevant to all art forms.