Festivals
Luminate, Scotland’s creative ageing festival
Luminate, Scotland’s creative ageing festival, takes place across Scotland each October. We worked with the festival on a programme of research to evaluate their audiences and their experiences.
What’s the plan Stan? 2016 marketing calendars to plan your work
At the start of the year, tactical marketers will be looking for opportunities and inspiration to liven up the year’s marketing plan. Look no further as these resources will bring you a bit of both.
Event Evaluation 360 for events & festivals
In response to increasing demand, we’ve created the Event Evaluation 360 package: an affordable four-part research solution developed with the specific needs of Scotland’s events and festival producers in mind.
National Theatre of Scotland’s Tin Forest Digital Engagement
The Tin Forest was one of the National Theatre of Scotland’s (NTS) most ambitious projects to date. Part of the Glasgow 2014 Cultural Programme, it invited the people of Glasgow to retell the city’s story and to reimagine its future.
Festivals In Fife Economic Impact Research
Festivals in Fife’s research project is mapping the economic and social impact of ten festivals and demonstrating the range of impacts the festivals have in the community and local economy.
Glasgow Life’s Festivals 2014 Digital Marketing Case Study
In summer 2014 Glasgow hosted the Commonwealth Games. In parallel with the Games an ambitious line up of cultural events and activities was programmed, supported by creative digital communications from the team behind the scenes.
Content Matters
Success in content-driven marketing comes to organisations whose communications campaigns concentrate on the channels where they know their customers are active, and make the very most of those channels through the creation or curation of content that’s developed with the channel in mind.
Festival facts: spotlight on East Neuk Festival
We talk to Svend Brown, Artistic Director of the East Neuk Festival, about audience data and what it means for him.