Recent studies have shown that cultural engagement is linked with longevity.

This document:

• identifies the benefits of cultural engagement for older audiences;
• focuses on current patterns of attendance and participation, including a focus on booking trends;
• offers a range of case studies highlighting organisations currently working to engage older audiences;
• provides a range of useful contacts and suggestions for further reading.

This is part of Culture Republic’s Population Profile on Older People. Culture Republic Population Profiles are a series of six practical fact files, designed for anyone involved in marketing, programming or producing work for Scottish audiences. They put the facts at your fingertips, providing you with aggregated insights, case studies and handy links for further reading that will inform, inspire and connect you in your work to become a more accessible organisation and engage with populations that are local to you.